It's a board game with an electronic device in the middle that you interact with, depending on where the players' pieces land on the board.
I've seen it listed as two different titles. I think they changed the title at the last minute, and some sites have the pre-production mock-up image, whereas other sites use an image of the finished product. See, on this site, it appears to be the same game but with a different name: https://www.toywiz.com/tomagotchielectronicgame.html
I saw this game at KB Toys. It was slightly discounted because most of the stores are being closed. Looks like a cute game, but I'd rather have just the regular tama. I've neglected my three tamas I have, though, so in a game, they'd probably die on me.
Me and my sister, Toonygirl, only saw in KB Toys the orange version of the Tamascreen. We have the game with the blue Tamascreen! We got it for Christmas!